Privacy policy

The purpose of this Privacy Policy is to inform users of the website www.lensycouture.com (hereinafter "the Site") about how their personal data is collected, used, protected, and shared.

It is drawn up in accordance with the General Data Protection Regulation (GDPR — EU Regulation 2016/679) and the Belgian law of 30 July 2018 on the protection of individuals with regard to the processing of personal data.

1. Data Controller

The data controller is :

Lensy

Rue Georges Moreau 10, 1070 Brussels - Belgium

Company number : BE1004.562.187

E-mail : contact@lensycouture.com

2. Personal Data Collected

We collect several types of data:

  • Data provided directly by the user : first name, last name, billing and delivery address, e-mail address, phone number, payment information (processed via secure service providers).
  • Automatically collected data : IP address, browser type, time zone, pages visited, browsing time, and cookies installed on your device.
  • Order-related data : purchase history, product preferences, exchanges with customer service.

3. Purposes of Processing

Your data is used to:

  • process and manage your orders, deliveries, and payments ;
  • provide customer service and respond to your requests ;
  • send you commercial communications (if you have consented) ;
  • improve and personalize your experience on the site ;
  • generate statistics and prevent fraud ;
  • fulfill our legal obligations (invoicing, accounting, warranties).

4. Legal Basis for Processing

Processing is based on:

  • the performance of a contract (order and customer account management),
  • consent (newsletter subscription, marketing cookies),
  • legitimate interest (site security, browsing statistics),
  • legal obligation (retention of invoices and accounting records).

5. Recipients of Data and Sub-processors

Your data may be shared only with trusted technical service providers and partners necessary for the proper execution of the service:

  • Shopify (hosting and e-commerce platform),
  • OVH (server hosting),
  • Payment providers (Stripe, PayPal, etc.),
  • Delivery providers,
  • Analytics tools (Google Analytics, if enabled).

These providers process your data only in accordance with our instructions and in compliance with the GDPR.

6. Transfers Outside the European Union

Some of our service providers (including Shopify and Google) may transfer your data to Canada or the United States.

These transfers are carried out on the basis of standard contractual clauses approved by the European Commission, ensuring an adequate level of protection.

7. Retention Period

  • Customer data (orders): retained for the duration of the commercial relationship, then archived for 7 years in accordance with legal accounting and tax obligations.
  • Prospecting data (newsletter): until withdrawal of your consent.
  • Cookies: maximum 13 months after being placed on your device.

8. Your Rights

In accordance with the GDPR, you have the following rights:

  • Right of access to your data,
  • Right to rectification in the event of an error,
  • Right to erasure ("right to be forgotten"),
  • Right to restriction of processing,
  • Right to object to the processing of your data,
  • Right to data portability,
  • Right to withdraw your consent at any time.

To exercise your rights, contact : contact@lensycouture.com

You may also lodge a complaint with the Data Protection Authority (DPA) :

Rue de la Presse 35, 1000 Brussels — contact@apd-gba.be — www.autoriteprotectiondonnees.be

9. Cookies

The site uses cookies to ensure its proper functioning, measure traffic, and improve your experience.

  • Functional cookies : essential to the proper functioning of the site (e.g. shopping cart).
  • Analytical cookies : to measure site traffic.
  • Marketing cookies : to personalize advertising.

Upon your first visit, a cookie banner allows you to set your preferences. You may modify or withdraw your consent at any time in your browser settings.

10. Security

We implement all necessary technical and organizational measures to protect your data against loss, unauthorized access, alteration, or disclosure.

11. Minors

The site is not intended for minors under the age of 18. Any order placed by a minor must be made by a parent or legal guardian.

12. Policy Updates

This privacy policy may be updated at any time. Any substantial changes will be communicated on the site.

13. Contact

For any questions regarding your personal data or the exercise of your rights, you may contact us :

E-mail : contact@lensycouture.com

Postal address : Lensy, Rue Georges Moreau 10, 1070 Brussels, Belgium